B.A.B attracts students with the following profiles:

  • interested in solving business challenges and getting their hands dirty with technical analytics
  • service oriented fit for both internal and external facing work
  • mix of STEM post graduate students (Master and Ph.D) and working professionals with 2-5 years of experience
  • mainly located in Toronto and NYC areas

... and they have the following aspirations:

  • looking for roles such as general Business analyst, business facing Data Scientist, and / or Product Manager
  • targeting industries such as consulting, banking, high tech, retail, and start-ups

What types of candidates does B.A.B attract?


  • Greater branding exposure and more focused targeting through an unique engagement experience
  • Better performance assessment with "Day 1 Readiness" in mind through a guided project simulation
  • Established networks across key campuses, targeted demographics, and social platforms

Why work with B.A.B Simulation?



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How can you get involved as a sponsor?

  1. Tailor an existing or co-create a new B.A.B Simulation that fits your brand, business challenge, context, and team setting
  2. Participate in the judging process to pick winners; this is virtual and takes about a total of 2-3 hours over 2 weeks to complete 
  3. Provide potential incentives, such as invitation to exclusive events, phone interviews, and / or cash prizes

What can you expect from the partnership?

  • Meaningful interactions with high potential candidates who focuses on business and analytics
  • A list of high potential candidates and their portfolios, including resumes and deliverables from the simulation
  • Unique marketing exposure as a business analytics focused organization during the branded simulation and all events throughout the year

Sample Simulations for Sponsors in Different Industries and Team Dynamics

Help B.A.B to Improve Education Quality

Reward (illustrative): 

  • $200 for each of the 3 winners
  • Phone interview for each winner
  • Exclusive event for all participants

Help a Bank to Manage Risk through Analytics

Reward (illustrative): 

  • $200 for each of the 3 winners
  • Phone Interview for each winner
  • Exclusive event for all participants

Help an eCommerce Site to Retain Customers

Reward (illustrative): 

  • $200 for each of the 3 winners
  • Phone Interview for each winner
  • Exclusive event for all participants